British Airways has been celebrating 100 years, although not everything has gone to plan for the airline recently. Bernie Baldwin interviewed the carrier’s Chairman and CEO Alex Cruz to get the view from the top.
EXCLUSIVE INTERVIEW: BRITISH AIRWAYS 100th ANNIVERSARY SPECIAL
“It was the best of times, it was the worst of times.” This well-known literary phrase could easily be applied to British Airways this year and indeed has a certain resonance, coming as it does from Charles Dickens’ A Tale of Two Cities – and linking two cities is precisely the airline’s business.