Airline television advertisments

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Member for

24 years 2 months

Posts: 645

Hi all,

Has anyone noticed all the Airline television adverts that have appeared just recently?

I have noted, United Airlines, BMI, Gulf Air, Emirates and Star Alliance (from LHR). Obviously attempts to boost load factors after the slump in the industry, but I thought times were hard.....

Regards

Benair

Original post

Member for

24 years 2 months

Posts: 175

RE: Airline television advertisments

I have also noticed most of them, I also saw a Virgin Atlantic advert aswell.

Shaun

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24 years 2 months

Posts: 1,342

RE: Airline television advertisments

Part of the reason is that this is the peak time of year for people booking leisure trips and holidays. You will also notice that companies such as Centre Parcs and Butlins (not aviation I know, but the same practice) are advertising heavily.

The peak times for leisure and holiday bookings are January to Late March. Also business traffic is slim in the early months of the year, and so they may be aiming at attracting those customers as well as they return to business travel for a period of the year.

Member for

24 years 2 months

Posts: 6,503

RE: Airline television advertisments

Dunno if any of you people are quite as sad as me... but I'm a GMTV viewer and American Airlines are supposedly offering exclusive fares to GMTV viewers(!!) Clearly, the airlines affected most by Sept 11th are making a comeback.

Member for

24 years 2 months

Posts: 3,279

RE: Airline television advertisments

T5,i saw that AA one this morning on GMTV,theres nothing wrong with watching it!
Over here we have adverts for British European called 'Plane common sense'totaly directed at buisness travelers,and Aurigny who advertise short breaks in France and the other islands.I remember the Air Canada adverts and also a couple of months ago United Airlines were sponsoring some ITV progam.There are actually some good airline adverts around.

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24 years 2 months

Posts: 269

RE: Airline television advertisments

Here in sunny central England, we keep seeing adverts by Emirates, Gulf Air, Virgin and BMI. BA also showed a few TV ads during the past month or so.

Member for

24 years 2 months

Posts: 734

RE: Airline television advertisments

Gulf Air ones seem to be the most common in the midlands and we also get a lot of Emirates with that champagne glass.

bmibaby have started advertising a bit now and I'm expecting to see a lot of them and Go in the next few months due to the EMA start-up.

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24 years 2 months

Posts: 6,503

RE: Airline television advertisments

Yeah... good to know I'm not the only GMTV viewer. United were sponsoring Cold Feet on ITV - not an aviation related programme but that too was brilliant! :)

Member for

24 years 2 months

Posts: 645

RE: Airline television advertisments

I am a GMTV viewer also...and theres nothing wrong with that! Eamon and Fiona make a great team!!! I saw the AA advert this morning....prices are not bad but still are pretty expensive.

I remebered another one last night as well. It was the poor attempt at humour by UPS. where the cpt speaks to his freight.

Cold feet is pretty damn good T5....though UAL didn't sponsor the last series did they?

Regards

Benair

Member for

24 years 2 months

Posts: 3,279

RE: Airline television advertisments

I agree Benair Eamon and Fiona do make a great team,but that new man Andrew something (used to be a tennis player)really annoys me!!!he thinks he knows everything!
Another advert i have come across is Malaysian airlines.

Member for

24 years 2 months

Posts: 645

RE: Airline television advertisments

Yeh he does a bit.

I havn't seen the MH advert yet...perhaps I will soon!!

Regards

Benair

Member for

24 years 2 months

Posts: 6,503

RE: Airline television advertisments

no, UA didn't sponsor the last series, I think they sponsored 2 of the 4 series and they have some other non-aviation related company doing it now.

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24 years 2 months

Posts: 4,213

RE: Airline television advertisments

Yes BA have got the ad scheme on TV about 'If your not there someone else will be' meaning if u dont go there u wont get the business deal as someone else will!

BOOOOORRRRIIIINNNNNNGGGGGG

Andrew M

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24 years 2 months

Posts: 3,279

RE: Airline television advertisments

While i was in Andorra i remember watching an Iberia advert with Marilyn Monroy singing happy birthday to an aircraft full of babies.Instead of her singing,
"Happy birthday mr.President" she sang "Happy birthday mr Passenger"
It was a strange advert but quite funny!

Member for

24 years 2 months

Posts: 734

RE: Airline television advertisments

Yes I watch GMTV as well.

I may be the only one here but I cannot stand Fiona, she just irritates the hell out of me!
Eamon can be quite funny sometimes and the weather girl is very nice:-).

I've also seen the UPS one, it was shot at East Midlands, you can just about see certain parts of the airport in the background.